Driving sales for an innovative child's product - Juggling Sword | Edinburgh content marketing agency | Edinburgh PR agency

Driving sales for an innovative child’s product

So what did we do?

Boomer balance bikes are innovative and exciting so the key for the brand was to take those qualities and present them to people who will be interested: Parents and grandparents.

We planned, created and delivered a content marketing strategy including blogs, social media, paid social campaigns, landing pages, animations and a particularly exciting download function – The Boomer Summer Fun Bundle.

The objective was simple: To educate and engage parents on Boomer balance bikes in order to drive sales. Sales continue to improve as more people become engaged in the Boomer product.

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  • Client: Boomer Balance Bikes
  • Date: Ongoing
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