The CEO of a content marketing agency that has just opened its doors at a new office in Musselburgh says he’s keen to help small and medium-sized businesses connect with more customers.
John Durrant, a former journalist, launched Juggling Swords in May last year and the company has just opened a new office in Musselburgh, after opening its Edinburgh office in July.
The media expert said his agency is aiming to take the stress out of digital marketing for smaller companies that often feel out of their depth when considering online strategy.
Durrant said: “For a lot of SMEs, the idea of putting a digital strategy together is quite daunting and many businesses don’t really know where to start.
“The demands of running a business mean that small and medium-sized companies simply don’t have the time or resources to be creating blogs and videos and managing their social media the way that it should be done.
“The reality is that these things are incredibly important for all businesses and those that are not using social media and producing quality, relevant and regular web content will be left behind.”
Juggling Swords can plan, create and report on all types of content including blogs, articles, email newsletters and video as well as managing your social media.
Durrant said: “Research proves that giving your potential customers quality, relevant and regular content helps to secure long-term buy-in from them. It’s a great way for SMEs to connect with customers and it doesn’t need to cost a fortune.”
To celebrate opening its Musselburgh branch, Juggling Swords is offering East Lothian businesses a FREE digital marketing audit and consultation.